121 postcode areas and 379 seats: three in each area, five in the eight Metro areas. Price follows the number of SMEs in each catchment: Small, Standard or Metro. Red is open, amber is in discussion, blue is reserved on a 7 day hold, green is taken. Tap an area to see its size, seats and price.
Enter office postcodes, area codes or towns, separated by commas, to see the catchments they sit in and the seats open in each.
Tap any area on the map, or pick one from the search or the register below, to see its seats, size and price.
Add areas with an open seat from any area card.
Consumers and SME owners on Wolf platforms ask for advice from inside their own Passport account. 121 UK postcode areas, with seats for FCA authorised advice firms. Check where your offices sit, then secure your seats.

Millions of consumers already use Wolf claims platform portfolios, and many are business owners. Holders raise their hands for financial advice from inside their own Passport account, and they choose the firm.

The holder's own certified account: identity, consent and every record.
The advice area and the urgency, declared by the holder.
Pensions and retirement position, as the holder declares it.
Certified claims and redress received or due.
Products and arrangements the holder wants reviewed.
Firms consulted and the firm chosen, both consents dated.
One Wolf claims ecosystem
Wolf Passport Platform 1
Click To AccessLiveWhere the consumer or SME owner already holds their Passport
The holder's own account, consent and request for advice.
Current figures, kept up to date in the account.
What the holder has and what they want from it.
Identified, quantified, certified and tracked.
Statements, policies, contracts and letters, held in one place.
The holder's hand raise.
Straight, compliant transfer of the holder's full accrued file
Advisors Platform 2
Click To AccessLiveWhere your firm receives the clients who choose it
Organised for your first meeting, each part marked Verified, Reported or Wolf Assessment.
Loads into your back office and CRM without retyping.
Contact permission is given as its own dated act.
Tracked inside the file, seen only by your firm.
Claims outcomes arrive with the file, ready for the advice conversation.
Two joined platforms under one Wolf claims ecosystem. When the holder raises a hand and selects your firm, everything they have built in their Passport account moves straight across into your Advisors platform.
SME owners live on Wolf platforms: REPORTED platform counter.
Every Single Consumer & SME Client On The Platforms Joined To Reclaim Funds.
Passport holders also work with accountants, solicitors and insolvency practitioners on the other Wolf pillars. When any of them wants financial advice, they can authorise an exchange of their Passport to an advice firm they choose. A seat puts your firm among the firms they can choose.
The client authorises every exchange. Wolf provides the infrastructure only.
1From inside their own Passport account, with the advice area and the urgency declared.
2Position, products held and the advice asked for, dated and ready before the first call.
3The holder consults the firms seated in their area and picks the one that convinces them.
One price per size, the same for every firm. One seat per firm in each area.
| Size | Areas | Seats per area | Build setup | Monthly | Year 1 |
|---|---|---|---|---|---|
| Small | 30 | 3 | £3,750 | £195 | £6,090 |
| Standard | 83 | 3 | £5,000 | £295 | £8,540 |
| Metro | 8 | 5 | £7,500 | £395 | £12,240 |
All ex VAT. Metro: Birmingham, Bristol, Reading, Sheffield, Nottingham, Leicester, Leeds and Manchester. SME counts per area are REPORTED from the live platform base of 417,893; sizes are a WOLF ASSESSMENT. 5,616 firms held retail investment advice permissions in 2025, FCA figure VERIFIED
All 121 areas. No firm is named. Add the areas you want to your basket.
| Area | Post town | Region | Size | SMEs | Price | Seats |
|---|
Consolidation, drawdown, retirement income and pension reviews.
ISAs, general investments and what to do with a lump sum.
Money received or due from claims, and where it should go.
Life, income protection and critical illness cover.
Purchase, remortgage and equity release questions.
For SME owners: business protection, workplace pensions and exit.
Each firm advises only within its own FCA permissions. The holder sees which areas each seated firm covers and chooses for themselves.
A one off platform build for each area, owned by your firm.
A monthly fee per area, with support and a named account manager.
Unlimited access to the hand raises made by holders in your areas.
Add catchments, a region or national coverage as you grow.
Change the assumptions. Every figure below is a WOLF ASSESSMENT, not a promise of volume.
SME holder counts are REPORTED from the live platform. Consumer holders are not counted here. Fees use the FCA's reported typical client of £250,000 assets under advice and £2,000 revenue a year (FCA 2025 advice market survey), and the FCA reported average charges of 2.4% for initial advice and 0.8% a year ongoing: 2.4% of £250,000 is £6,000 initial, 0.8% is £2,000 ongoing. Applying those charges to a new client is a WOLF ASSESSMENT. Change either fee to your own charging.
| Paid search and PPC | SEO and content | Advisors Passport seat | |
|---|---|---|---|
| When contact arrives | After the person searches | After the person searches | When the holder asks, before any search |
| Competition | Every firm bidding on the same words | National brands and comparison sites | The seated firms in that area only |
| What you receive | A name and a phone number | A form fill | A dated file with both consent acts |
| Where clients come from | Whoever clicks the advert | Whoever finds the page | Passport holders in your areas, plus Passport Exchange across all four pillars |
| Cost basis | Per click, rising | Time and agency fees | Fixed seat fee, nothing per client |
Every firm holding a seat in the holder's postcode area is shown, up to the seats that area carries. Wolf applies no ranking, scoring or matching between firms, and what a firm pays does not change who is shown. The holder alone decides.
Firms appear in a neutral order that varies between holders. No position is bought and no firm holds a permanent place at the top.
Infrastructure only: the build setup and the monthly fee for each postcode area. Nothing Wolf is paid depends on any hand raise, engagement, product, fee or recovery, so no payment from your firm to Wolf is linked to any client.
No. Nothing on the platform gives financial advice, recommends a firm or influences any product decision. All advice sits with the authorised firm the holder chooses.
At checkout the firm enters its FCA Firm Reference Number. It is checked against the live FCA Financial Services Register, and a seat order can only be placed by a firm shown as Authorised with at least one advising permission. Appointed representatives order under their principal firm's FRN.
The firm the holder engages. The holder selects the firm and sends their own file. Firms run their own client due diligence, suitability and client agreements, and retain sole conduct of every engagement.
Only the file the holder chooses to send, to the firm the holder names, on the holder's own instruction. Contact consent and transmission authority are captured as two separate, dated acts, and the transfer is recorded field by field.
A seated firm never receives the file of a holder whose claim is against that same firm. The claim stays in the holder's own Passport account.
The holder can open the debt and insolvency tab in their own Passport and choose a licensed insolvency practitioner seated in their area. Nothing is paid for that in either direction.
Seats are secured by invoice and held for 7 days. Monthly payments are by Direct Debit through GoCardless from month two.
A pre filled email has opened in your mail app. Press Send and we confirm your seats and issue your invoice within one business day. Nothing is reserved until that email is sent. If your mail app did not open, write to b2b@wolfailabs.com.
First payment covers the build setup and month one, plus VAT. Invoice issued within one business day.
Add areas